Episode 12 - Putting the Social back in Social Media with Nick Entwistle

In this episode, I'm talking with Nick Entwistle, Founder and CEO of Bank of Creativity and the amazing One Minute Briefs creative community (with more than 20k followers) on Twitter. We're exploring social media and how brands create content that's right for their audience, and most importantly, content that starts conversations with their audience. Going through some of our favourite brands, like Innocent or KFC UK, it's all about being personable and having fun. Most people set o...