Hypernomics: The Future of Multidimensional Market Analysis - Doug Howarth

Welcome to another episode of Behind the Numbers, hosted by Dave Bookbinder. Today, we delve into the intriguing world of hypernomics with Doug Howarth, the CEO of Hypernomics, Inc. and author of "Hypernomics: Using Hidden Dimensions to Solve Unseen Problems." Doug shares his unique insights on how hypernomics can reveal the underlying structures that support and constrain market numbers in various industries. Doug introduces the concept of hypernomics, explaining how it rearranges familiar market elements into multidimensional views, offering a deeper understanding of market dynamics. For instance, in the housing market, hypernomics can elucidate the relationships between factors like square footage, lot size, and price, and can predict the upper limits of housing prices in a given area. This methodology has proven effective across multiple industries, beyond just raw commodities. Doug illustrates the practical applications of hypernomics with relatable examples, such as choosing a washing machine and optimizing restaurant seating during COVID-19. These stories demonstrate how hypernomics can simplify complex decisions and improve business outcomes, even for small local businesses. In the episode, Doug also discusses how hypernomics can be a powerful tool for business leaders, offering a competitive advantage by identifying market gaps and potential new products. The software developed by Hypernomics, Inc. allows businesses to map out competitive spaces and understand the demand limits for their products, preventing costly mistakes and maximizing profitability. Investors can also benefit from hypernomics. Doug explains how their private fund, using principles of hypernomics, significantly outperformed the S&P 500, demonstrating the effectiveness of this approach in stock market investing. Looking to the future, Doug envisions hypernomics becoming an integral part of industry, academia, and government, revolutionizing how we understand and navigate markets. He hopes that hypernomics will be taught in universities and widely adopted, making the world a better place through more informed decision-making. To learn more about hypernomics, connect with Doug Howarth on his personal website dughowarth.com or visit the company website at hypernomics.com. You can also find his book on the Wiley, Barnes & Noble, or Amazon websites. About our guest: Doug Howarth, CEO Hypernomics, Inc. & Author of Hypernomics: Using Hidden Dimensions to Solve Unseen Problems Doug Howarth unleashed a paradigm shift. He discovered Hypernomics. It alters economics in the same way relativity changed physics, as it uses new frames of reference. It starts with four dimensions and adds time for a fifth. But, there is no upper limit to the dimensions considered. It finds the linked, opposing, self-organizing states of Value and Demand at work against each other at all times - just like the game of tug-of-war.  At age 14, Doug Howarth sensed the plotting systems created by René Descartes were inadequate for many tasks. Decades later, he made a series of startling discoveries. He found the economy self-organizes in recognizable opposing patterns and devised ways to portray markets in four, five, or any number of dimensions. Doug named this new field Hypernomics. In 2011, he formed a company, Hypernomics, Inc., who show their customers how to take advantage of Hypernomics.  Hypernomics. Inc. has worked for NASA, United Technologies, Lockheed Martin and Raytheon, among others. Along with two of his Hypernomics colleagues, he was awarded US Patent Number 10,402,838 for Multivariable Regression Analysis, the world's first software designed to deconstruct markets into their 4D structures. ​Doug has written 13 peer-reviewed publications across four continents.  They've been issued by the Institute of Electrical and Electronics Engineers (IEEE), the American Institute of Aeronautics and Astronautics (AIAA), the Society of Automotive Engineers (SAE)