Kip Knight | Putting the Chief in CMO - Being Good at Marketing Isn't Enough | CMO Confidential
CMO Confidential - A podcast by Mike Linton // I Hear Everything Podcast Network - Marți
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Kip breaks marketing leadership into "3 Chiefs" - Marketing Leader, Member of the Exec (First) Team, and Company Ambassador and offers tips for how to sequence and think about all three.
