In Love: Can sex be used as a marketing tool for celebrities?

Using sex to sell a product isn’t new, but what about using it to market a celebrity? Whether it’s a well-timed sex tape, constantly speaking about your sex life on social media and in interviews, or using websites to make some extra money, there are a whole host of ways to market yourself using sex. But how successful can it be? To help them, Jack and Sarel look at the relationships of Kim Kardashian & Ray J, Megan Fox & Machine Gun Kelly and Kerry Katona & Ryan Mahoney.