A Farmer’s Greatest Asset: Capturing The Power of the Farmer's Mind

What is the farmer’s greatest asset?—not just the land, equipment, or livestock, but the ability to track, plan, and optimize farm operations. We’re joined by Jesse Steffensmeier, the owners of Midwest Wagyu Beef, who are on a mission to help farmers improve efficiency, productivity, and overall well-being. They’re rolling out a brand-new workbook designed to help farmers log daily operations, manage finances, track equipment, and monitor weather conditions—all in one place.