Your Business Plan is Science Fiction

Gartner ThinkCast - A podcast by Gartner - Marți

Categories:

Why should a business utilize science fiction? What do you think your business plan is? That’s the message of Brian David Johnson, a leading expert on science fiction prototyping and threatcasting. Threatcasting is a sub-genre of forecast that details future threats and how the organization can track threat development and know when to respond. Brian David Johnson joins Continuous Foresight to walk us through why threatcasting is effective and how you can use it in your forecasting work.

Visit the podcast's native language site