67: Generation Z Explained with Special Guest Sarah Weise

The PR Breakdown with Molly McPherson - A podcast by www.mollymcpherson.com - Miercuri

Trust me when I tell you that Generation Z matters. Especially if you’re a parent of teens, you want to figure out how their brains are working. If you own or run a business, they matter because you’re going to need to learn how to get them motivated and engaged in your product or service. Today’s guest on the podcast is the author of InstaBrain: The New Rules for Marketing to Generation Z, Sarah Weise, and she’s sharing with us everything you need to know about Generation Z. This is a must-l...

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