Levi's Feels the Pinch: Trade Wars & Anti-Americanism

Levi's fears Trump's trade war could fuel anti-American sentiment and hurt UK sales as shoppers opt for local brands. Despite past tariff troubles and current economic challenges like higher labor costs and staffing shortages, Levi's surprisingly saw British sales and profits rise this past year, suggesting the iconic American jeans are weathering the storm for now. Hosted on Acast. See acast.com/privacy for more information.