Why I Think Groupon is a Bad Idea (New Tactic All Chiropractors Need to Know) | EP. 237

Path To A Million Podcast - A podcast by Dr. Nick Silveri

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𝗜 𝗷𝘂𝘀𝘁 𝗰𝗮𝗺𝗲 𝗮𝗰𝗿𝗼𝘀𝘀 𝗚𝗿𝗼𝘂𝗽𝗼𝗻’𝘀 𝗻𝗲𝘄𝗲𝘀𝘁 𝘁𝗿𝗶𝗰𝗸 𝗮𝗻𝗱 𝗵𝗮𝗱 𝘁𝗼 𝘀𝗵𝗮𝗿𝗲 𝗶𝘁.  𝙏𝙝𝙤𝙨𝙚 𝙙𝙞𝙧𝙩𝙮 𝙙𝙖𝙬𝙜𝙨!   🎣I’m a huge proponent of having as many fishing poles in the water as possible to attract ideal new patients.🎣  2020 really drove home how important it is to diversify your lead sources and not put all your eggs in one basket. 🔥🌎🔥   The goal of partnering with Groupon is to reach audiences that you otherwise wouldn’t be able to reach.  Do they bring in the best potential patients?  If you feel good about the systems you have in place for Day 1 and ROF, then it might work perfectly well.     𝑩𝑼𝑻   🚨𝗚𝗿𝗼𝘂𝗽𝗼𝗻 𝗶𝘀 𝗮𝗹𝘀𝗼 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝗮𝗱𝘀 𝗼𝗻 𝘁𝗵𝗲𝗶𝗿 𝗱𝗶𝘀𝗰𝗼𝘂𝗻𝘁𝗲𝗱 𝗱𝗲𝗮𝗹𝘀, 𝗮𝗱𝘀 𝘁𝗵𝗮𝘁 𝘀𝗵𝗼𝘄 𝘂𝗽 𝘄𝗵𝗲𝗻𝗲𝘃𝗲𝗿 𝗮𝗻𝘆𝗼𝗻𝗲 𝗱𝗼𝗲𝘀 𝗮 𝗯𝗿𝗮𝗻𝗱𝗲𝗱 𝘀𝗲𝗮𝗿𝗰𝗵 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲.  𝗧𝗵𝗲𝘆’𝘃𝗲 𝗳𝗼𝘂𝗻𝗱 𝗮 𝘄𝗮𝘆 𝘁𝗼 𝗶𝗻𝗳𝗶𝗹𝘁𝗿𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗚𝗼𝗼𝗴𝗹𝗲 𝗠𝘆 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗸𝗻𝗼𝘄𝗹𝗲𝗱𝗴𝗲 𝗽𝗮𝗻𝗲𝗹, 𝘁𝗵𝗼𝘀𝗲 𝗹𝗶𝘁𝘁𝗹𝗲 𝘀𝗻𝗲𝗮𝗸𝘀, 𝗮𝗻𝗱 𝗮𝗿𝗲 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝗻𝗴 𝗮𝗴𝗮𝗶𝗻𝘀𝘁 𝘆𝗼𝘂𝗿 𝗼𝘄𝗻 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆.  𝗣𝗹𝘂𝘀, 𝘁𝗵𝗲𝘆 𝘁𝗮𝗸𝗲 𝗮 𝗰𝘂𝘁 𝗼𝗳 𝘁𝗵𝗲 𝗚𝗿𝗼𝘂𝗽𝗼𝗻𝘀 𝘁𝗵𝗮𝘁 𝘁𝗵𝗲𝘆 𝘀𝗲𝗹𝗹!  𝗜𝘁’𝘀 𝗯𝗮𝘀𝗶𝗰𝗮𝗹𝗹𝘆 𝗹𝗶𝗸𝗲 𝗽𝗮𝘆𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗹𝗶𝗳𝗲 𝗺𝗼𝗿𝗲 𝗱𝗶𝗳𝗳𝗶𝗰𝘂𝗹𝘁.🚨   You run the risk of losing out on a patient who would have found you anyway but went with the least expensive way in the door.  And who can blame them? 🤷🏻‍♂️   You don’t need the added hassle of dealing with Groupon, 𝒚𝒐𝒖𝒓 𝒄𝒐𝒎𝒎𝒖𝒏𝒊𝒕𝒚 𝒊𝒔 𝒇𝒊𝒍𝒍𝒆𝒅 𝒘𝒊𝒕𝒉 𝒑𝒐𝒕𝒆𝒏𝒕𝒊𝒂𝒍 𝒏𝒆𝒘 𝒑𝒂𝒕𝒊𝒆𝒏𝒕𝒔 𝒕𝒉𝒂𝒕 𝒘𝒂𝒏𝒕 𝒕𝒐 𝒉𝒆𝒂𝒓 𝒇𝒓𝒐𝒎 𝒀𝑶𝑼!  𝑻𝒉𝒆𝒚 𝒘𝒂𝒏𝒕 𝒕𝒐 𝒌𝒏𝒐𝒘 𝒘𝒉𝒐 𝒚𝒐𝒖 𝒂𝒓𝒆, 𝒘𝒉𝒂𝒕 𝒚𝒐𝒖 𝒃𝒆𝒍𝒊𝒆𝒗𝒆 𝒊𝒏, 𝒂𝒏𝒅 𝒉𝒐𝒘 𝒚𝒐𝒖 𝒄𝒂𝒏 𝒉𝒆𝒍𝒑 𝒕𝒉𝒆𝒎 𝒈𝒐 𝒇𝒓𝒐𝒎 𝒔𝒖𝒓𝒗𝒊𝒗𝒊𝒏𝒈 𝒕𝒐 𝑻𝑯𝑹𝑰𝑽𝑰𝑵𝑮! From your website to digital content that adds value to your community, there are so many ways to make Groupon obsolete.😶   If you’d like me to personally go over your online presence with you go to: www.contentintopatients.com to set up your one-on-one Strategy Session.  

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