EP. 93 - How to Network & Book Meetings at Events WITHOUT a Speaking Slot

Scrappy ABM - A podcast by Mason Cosby

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In this episode, host Mason Cosby shares budget-friendly strategies on how to effectively network and book meetings at events, even if you don’t have a speaking engagement.=========================Best Moments:(02:05) The importance of attending sessions related to your product or service to identify potential customers and facilitate serendipitous conversations(03:19) The role of networking and initiating conversations at events, with tips on crafting effective conversation starters(04:29) Developing scripts for sales teams to guide networking conversations and promote natural relationship-building(08:07) Strategies for obtaining contact information, such as connecting on LinkedIn or offering a valuable asset or offer(10:14) Evaluating the success of event networking efforts by tracking LinkedIn connections or engagement with the offered asset(13:26) Managing expectations for post-event meeting cancellations or no-shows due to the "conference high" effect

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