Digital Footprint vs Personal Branding

Candidates are often confused with the difference between their digital footprint and personal brand. More often than not, candidates believe they are the same thing. They are not the same. Neither a digital footprint nor a personal brand happens overnight. This means every professional should be aware of these concepts. And if you are currently a job seeker, it is not only important to understand the difference, it is also important to know how to manage both. A brand is mo...