67: K-fume Is About To Be A Thing
Smell Ya Later - A podcast by Smell Ya Later - Marți
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South Korea has proved to be a triple threat with K-beauty, K-pop, and K-dramas putting us all in a cultural chokehold within the last decade. And yet... what about K-perfume? K-Fragrance? K-Scent? WELL. Meet ELOREA, a new fragrance brand pioneering the way for K-fumes.
