Funding Content That’s Difficult, Dangerous & Disruptive

This week on #TheBraveMarketer Podcast, John Nolan, Managing Director of APEX Content Ventures at Publicis Media, shares how he decides which media projects fund, along with his foresight into the future of advertising and subscriptions.   John Nolan is Managing Director of APEX Content Ventures for Publicis Media. Based in London, he has a global remit to work with broadcasters which are supported by advertising to provide solutions for funding and distributing content.  John was previously at Production Group All3Media where he worked with Agencies and Advertisers to create content. In this episode of The Brave Marketer Podcast, we also discuss: Pursuing work that’s difficult, dangerous and disruptive The relationship between advertisers and content producers Social justice and impact driven media projects This week’s Brave Pick of the Week is Tresorit. Check out their website here. About this show: Brave is at the forefront of a new online privacy frontier and has unique insight into the future of marketing and advertising in a cookieless world. If you're an agency, brand marketer or entrepreneur challenged by the changes in ethical advertising, consumer privacy and buyer expectations, this podcast will provide a backstage view of how influential marketers at top brands and agencies are responding to what's next. Music by: Ari Dvorin Hosted by: Donny Dvorin