Selling Amazon FBA Brands with David and Leah Cupps

The Deal Closers Podcast - A podcast by Website Closers

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What would you do if overnight you became a millionaire?


Maybe you’d move to a new city, buy a new house or a car. Or maybe you’d look for a way to make your newfound wealth grow. 

For Amazon Seller experts David and Leah Cupps, they decided to use the cash from the sale of their first business to continue growing their wealth and pursuing their business passion.


On today’s episode of Deal Closers – A Tech & Internet M&A Discussion, the couple shares the story of how they transitioned from Amazon sellers to business sellers and offer some great tips on how to make a business the perfect fit for buyers.


In this episode, you will learn:

  • What the drivers were for starting their first business. (01:04)
  • The experience of selling an Amazon business for the first time. (03:32)
  • The stress factors involved in selling a business. (05:09)
  • How David and Leah managed to reverse-engineer the process of selling an Amazon business, in order to grow the potential of their next ones. (07:48)
  • The characteristics of a good seller, from their perspective. (08:52)
  • How to make the transition easier for both the buyer and the seller. (10:16)
  • How to build your audience, to have more control over how the sales are grown. (13:55)
  • Why Amazon is the go-to platform for selling your products. (18:27)
  • What to spend your time on, as a first-time seller. (21:34)
  • The importance of having a specific plan for a specific goal. (22:38)
  • David and Leah’s advice for business owners. (24:47)


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