Unleashing Fandom in Marketing: Journey from DC Comics to Modern Fanatic with CEO Kris Longo | Ep 819

Send us a text In this engaging episode of The Digital Executive, host Brian Thomas delves into the fascinating world of Kris Longo, a marketing maven whose 25-year career has brilliantly intersected with pop culture, yielding groundbreaking campaigns that resonate deeply with consumer passions. Longo's journey from an entry-level advertising position at Warner Brothers and DC Comics to the pinnacle of content marketing as the founder of Modern Fanatic illustrates a relentless pursuit of crea...