Get To Know Your Visitors Better
The Digital Marketing Podcast - A podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley - Vineri
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Ciaran talks to Joe Cotellese an experienced digital marketer and founder of the social media tool Sharey. Ciaran explores Joe’s experience in learning more about customers and uncovers how Joe came to better understand quantitative and qualitative data working in the apparel industry while measuring up customers in their underwear. We also explore what Joe learned about marketing personas as a result of failing a Ninja aptitude test.
