Episode 100: The Maritime Podcasting Pioneer – Lena Gothberg

Episode 100: The Maritime Podcasting Pioneer – Lena Gothberg Guest: Lena Gothberg, Host of The Shipping Podcast Why It Matters: This is The Big One—the 100th episode of The Last Dinosaur Podcast! And who better to join than Lena Gothberg, a trailblazer in maritime podcasting? For nearly a decade, Lena has been the voice behind The Shipping Podcast, making it the longest-running podcast dedicated to the maritime industry. This episode is not just about podcasting; it’s about how storytelling and digital media are reshaping maritime communications. Key Points: The Evolution of Maritime Podcasting: How Lena started The Shipping Podcast when podcasting in maritime wasn’t even a concept. "Shipping is storytelling." – Lena Gothberg The challenges of convincing industry professionals to participate in an unfamiliar medium. Longevity in Podcasting: Why so many podcasts don’t last past 10 episodes. "If you last more than three months, you're okay." – Lena Gothberg Lena’s personal journey reaching nearly a decade of continuous podcasting. Women’s Voices in Maritime: Lena’s commitment to featuring women in the maritime industry. "It’s not about excluding men, it’s about ensuring women have a voice too." – Lena Gothberg How representation has evolved over time. Digitalization & Social Media’s Role in Maritime: The power of podcasts and social media in breaking maritime’s traditional communication barriers. "We need to bring the invisible industry into the digital universe." – Lena Gothberg Why storytelling is key in an industry often seen as invisible to the public. The Future of Podcasting in Shipping: Video vs. audio—does every podcast need a video component? "Why should I let people watch me while I work?" – Lena Gothberg The impact of industry changes on independent maritime content creators. Engaging the Next Generation: Why maritime needs to embrace modern media to attract talent. "Students need to hear from real people, not just read textbooks." – Lena Gothberg The role of podcasts in educating newcomers and shaping industry narratives. Lessons from 10 Years of Podcasting: Key takeaways for those looking to start their own podcast in maritime or beyond. "Do it your way. If people want to listen, they will." – Lena Gothberg The importance of persistence and adaptability. Listen Now: Available on Spotify, Apple Podcasts, and YouTube. Don’t forget to subscribe, leave a five-star review, and share! Support the Podcast: If you enjoy The Last Dinosaur Podcast, consider supporting through Buy Me a Coffee. Your support keeps these stories alive! Music by: Peg and The Rejected 'King of SKA' Art Work By: GA Design Produced by: Chris Aversano