BDTP. SaaS Positioning with Marc Thomas
UI Breakfast: UI/UX Design and Product Strategy - A podcast by Jane Portman - Vineri
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Today we have another episode of Better Done Than Perfect. Listen in as we talk with Marc Thomas, head of growth at Powered by Search. You'll learn why positioning is crucial for your SaaS business, the step-by-step framework for defining your positioning statement, some examples of SaaS positioning, and more.