Episode 157: Serving Your Customer's Customers with Adii Pienaar

UI Breakfast: UI/UX Design and Product Strategy - A podcast by Jane Portman - Vineri

What are the implications of building software that interacts with your customer's customers? Our guest today is Adii Pienaar, previosly the founder of WooCommerce and Conversio. We talk about his five-year journey with Conversio, product lessons learned, how to do freemium right, how to stay ethical, and much more.

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