Attribution Marketing Podcast

A podcast by Lucas Sommer

73 Episoade

#53 Lewis Rothkopf on Measuring What Marketing is Working and Why
Publicat: 30.05.2022
#52 Leif Welch on OTT/CTV Advertising and Attribution
Publicat: 09.05.2022
#51 Justin Bowen of The Great American Home Store Goes Omni-Channel and Full-Funnel with Attribution
Publicat: 20.04.2022
#50 Calvin Lathan from Hybrid Media Services on Measuring Radio and Podcast Advertising for Performance
Publicat: 07.04.2022
#49 Pierre Bouvard from Cumulus and Westwood One Covers Audio Advertising Performance
Publicat: 17.03.2022
#48 Broadcast Attribution with Brent Lightfoot from iHeart Media
Publicat: 25.02.2022
#47 What is Marketing Attribution and What Are the Benefits?
Publicat: 11.02.2022
#46 Matthew Chevallard on Fashion, Entrepreneurship and Branding
Publicat: 30.01.2022
#45 Jim Maresh On Building a Wine Brand With Great Product and Publicity
Publicat: 09.01.2022
#44 Hide My Email, Mail Privacy Protection, iCloud Private Relay: iOS 15 Breakdown
Publicat: 21.12.2021
#43 Tracking Mobile App Advertising and In-App Events
Publicat: 21.12.2021
#42 Navigating The New Data Policies For Data Privacy
Publicat: 24.11.2021
#41 How iOS 15 Impacts E-mail Marketing
Publicat: 24.11.2021
#40 Dr. Miami and Rosy Zion Explain HIPAA Compliance and the Customer Journey
Publicat: 25.10.2021
#39 The Importance of Personalization in Performance Marketing with Selle Evans
Publicat: 11.10.2021
#38 CEO Stu Crum Explains How the Customer Experience Impacts Marketing
Publicat: 27.09.2021
#37 Masc Medical Talks Healthcare Recruiting And Marketing Attribution
Publicat: 14.09.2021
#36 Debbie Horwitz from Kreative Kontent Talks Authenticity in Marketing
Publicat: 30.08.2021
#35 Deepa Garg Talks Performance Marketing and Finding Your Purpose
Publicat: 26.07.2021
#34 Paul Deraval Talks Marketing Reports And The Importance Of Knowing Your Customers Data
Publicat: 12.07.2021

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This podcast is produced for marketers who are focused on improving their return on ad spend. Topics include attribution, digital marketing, broadcast advertising, conversion tracking and other optimization methodologies. Our goal is to help you eliminate your wasted ad spend!

Visit the podcast's native language site

73 Episoade

#53 Lewis Rothkopf on Measuring What Marketing is Working and Why

#52 Leif Welch on OTT/CTV Advertising and Attribution

#51 Justin Bowen of The Great American Home Store Goes Omni-Channel and Full-Funnel with Attribution

#50 Calvin Lathan from Hybrid Media Services on Measuring Radio and Podcast Advertising for Performance

#49 Pierre Bouvard from Cumulus and Westwood One Covers Audio Advertising Performance

#48 Broadcast Attribution with Brent Lightfoot from iHeart Media

#47 What is Marketing Attribution and What Are the Benefits?

#46 Matthew Chevallard on Fashion, Entrepreneurship and Branding

#45 Jim Maresh On Building a Wine Brand With Great Product and Publicity

#44 Hide My Email, Mail Privacy Protection, iCloud Private Relay: iOS 15 Breakdown

#43 Tracking Mobile App Advertising and In-App Events

#42 Navigating The New Data Policies For Data Privacy

#41 How iOS 15 Impacts E-mail Marketing

#40 Dr. Miami and Rosy Zion Explain HIPAA Compliance and the Customer Journey

#39 The Importance of Personalization in Performance Marketing with Selle Evans

#38 CEO Stu Crum Explains How the Customer Experience Impacts Marketing

#37 Masc Medical Talks Healthcare Recruiting And Marketing Attribution

#36 Debbie Horwitz from Kreative Kontent Talks Authenticity in Marketing

#35 Deepa Garg Talks Performance Marketing and Finding Your Purpose

#34 Paul Deraval Talks Marketing Reports And The Importance Of Knowing Your Customers Data