B2B Agility™ with Greg Kihlström
A podcast by The Agile Brand - Marți
42 Episoade
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#22: Better CX through conversation intelligence with Eric Williamson, CMO at CallMiner
Publicat: 20.08.2024 -
#21: Doing B2B SEO right with Sam Dunning, Breaking B2B
Publicat: 13.08.2024 -
#20: Greater compliance equals greater trust with Jordan Sher, Drata
Publicat: 06.08.2024 -
#19: The Great Hesitation with Sue Keith, Landrum Talent Solutions
Publicat: 23.07.2024 -
#18: Employee Experience as Competitive Edge with Nico Simko, Clair
Publicat: 16.07.2024 -
#17: Relevance, Agility, and Fearlessness in B2B with Brian Rowley, BrightSign
Publicat: 02.07.2024 -
#16: Observability vs. monitoring and its effect on the customer experience with Gerardo Dada, CMO at Catchpoint
Publicat: 18.06.2024 -
#15: Data-driven decision-making in B2B marketing and sales with Kunal Mangal, Verizon Business Group
Publicat: 11.06.2024 -
#14: Customer-Led Growth Success with Chris Dishman, SVP Customer Success, Totango
Publicat: 04.06.2024 -
#13: Augmenting the sales experience using AI, with Arnab Mishra and Sam Zaeyd at Xactly
Publicat: 28.05.2024 -
#12: Building a culture of experiementation, with Kirsty Dawe, Webeo
Publicat: 21.05.2024 -
#11: Why Good B2B Startups Fail, with James McCormick
Publicat: 07.05.2024 -
#10: Thriving among change with Steve Blum, Autodesk
Publicat: 23.04.2024 -
#9: Building incentivization that performs with Arnab Mishra, Xactly
Publicat: 09.04.2024 -
#8: The Top 3 in-demand marketing jobs for 2024 with Sue Keith, Ceres Talent
Publicat: 02.04.2024 -
#7: Building a high-performance B2B marketing team with Allison Breeding, Apptio, an IBM Company
Publicat: 26.03.2024 -
#6: Memorable B2B brands in a shifting demand gen landscape with Kristin Russel, CMO at Symplr
Publicat: 12.03.2024 -
#5: The importance of customer stories with Evan Huck, UserEvidence
Publicat: 27.02.2024 -
#4: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
Publicat: 13.02.2024 -
#3: Team agility and AI maturity with Tommi Marsans, Verizon Business Group
Publicat: 30.01.2024
From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology. Guests will represent brands, consultancies, and platforms that enable B2B marketers to do their best work.
