Growth Masterminds: mobile growth podcast
A podcast by Singular
151 Episoade
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Billions every year: Mobile game & e-commerce fraud
Publicat: 11.07.2023 -
New sources of mobile users: Fishing in new ponds with Fluent co-founder Matt Conlin
Publicat: 26.06.2023 -
Privacy power shifts: DSPs, SSPs & more with InMobi CBO Kunal Nagpal
Publicat: 20.06.2023 -
WWDC 2023: Apple's privacy updates
Publicat: 15.06.2023 -
AI and DSPs: science, astrology, & doing your homework
Publicat: 09.06.2023 -
Generative AI in games with Unity CEO John Riccitiello
Publicat: 02.06.2023 -
Making games go boom: balancing pleasure & frustration
Publicat: 30.05.2023 -
Privacy Sandbox on Android: 'we will do everything for the UA managers'
Publicat: 16.05.2023 -
Making mobile ads suck less, with Moloco VP Francesco Renzo
Publicat: 05.05.2023 -
DSPs in the privacy era: what will change?
Publicat: 03.05.2023 -
60% of app subscription cancellations happen in the first 60 minutes. Here's how to save 10% of them
Publicat: 28.04.2023 -
Run fewer ads, make more money says gaming OG Adam Jaffe
Publicat: 21.04.2023 -
SKAN 4 conversion models live: Singular releases SKAN 4 tools for clients
Publicat: 18.04.2023 -
Public data from mobile gaming companies shows true and full UA spend
Publicat: 12.04.2023 -
User acquisition is a drug we're all hooked on: Mistplay chief growth officer Jason Heller
Publicat: 27.03.2023 -
Post-identifier marketing: chatting with Adobe about 3rd-party cookies and more
Publicat: 22.03.2023 -
Surprise: Apple Search Ads drives organic App Store optimization
Publicat: 15.03.2023 -
What Steph Curry's shoes reveal about livestream shopping in the west
Publicat: 08.03.2023 -
How TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo
Publicat: 03.03.2023 -
How to pick an MMP in 2023, with Matej Lancaric
Publicat: 06.02.2023
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.