Impact Pricing
A podcast by Mark Stiving, Ph.D.
676 Episoade
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How Behavioral Economics Influence Consumer Decisions Effectively with Kristen Berman
Publicat: 19.08.2024 -
Blogcast: How to Charge Different Customers Based on Value Received
Publicat: 16.08.2024 -
#CLASSIC The Power of Behavioral Economics in Pricing with Florian Bauer
Publicat: 12.08.2024 -
Blogcast: Revamp Your Pricing Strategy: Pros & Cons of 4 Popular Models
Publicat: 09.08.2024 -
Generative Pricing Explained: How AI Will Transform Value Measurement and Proposal Success with Steven Forth
Publicat: 05.08.2024 -
Blogcast: Collusion vs. Implicit Collusion: Navigating Legal and Profitable Pricing Strategies
Publicat: 02.08.2024 -
Product-Led Growth vs. Sales-Led Growth with Leah Tharin
Publicat: 29.07.2024 -
Blogcast: Price Segmentation in Action: Why Geography Matters for Your Wallet
Publicat: 26.07.2024 -
Navigating Pricing Systems and Value-Based Selling in SaaS with Mac Kremer
Publicat: 22.07.2024 -
Blogcast: The Price is NEVER Right!
Publicat: 19.07.2024 -
Pricing for the Planet: Leveraging Sustainability as a Competitive Advantage with Fabien Cros
Publicat: 15.07.2024 -
Blogcast: How Value-Based Selling & Marketing Work Together to Drive Increased Profitability
Publicat: 12.07.2024 -
Insights into Value-Based Pricing Strategies for B2B with Tom Nagle
Publicat: 08.07.2024 -
Blogcast: ROI Calculators: Busting Myths and Building Trust in B2B Sales
Publicat: 05.07.2024 -
Practical Methods for Competitive Intelligence in Pricing with Jason Covitz
Publicat: 01.07.2024 -
Blogcast: Simplifying Segmentation for Enhanced Profitability
Publicat: 28.06.2024 -
The Role of Leadership in Shaping Pricing Strategies with Adrienne Gordon
Publicat: 24.06.2024 -
Blogcast: Reduce the Risk of Raising Prices
Publicat: 21.06.2024 -
Unlocking Pricing Potential Using the Pricing Spineometer with Tim Smith
Publicat: 17.06.2024 -
Blogcast: The Value of a Feature: How to Create Value Tables
Publicat: 14.06.2024
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
