252 Episoade

  1. Peak Season: From Discounts to Bundles – Profitable Promotions 101 with Rosie Bailey, Nibble

    Publicat: 13.09.2023

  2. Peak Season: Time to set your Analytics Strategy with Manuel Montanari, Mapp Digital

    Publicat: 06.09.2023

  3. Digital Advertising: Create a Competition-Beating Ad Strategy with Rob Harrison-Plastow

    Publicat: 30.08.2023

  4. Digital Advertising: Reddit Advertising 101 with Izzy Morris from Vodafone

    Publicat: 23.08.2023

  5. Digital Advertising: Boost Sales with Pinterest Ads with Helen Johnson, Remix Marketing

    Publicat: 16.08.2023

  6. Digital Advertising: The Apple iOS17 update... with Helga and Wesley from Leaf

    Publicat: 09.08.2023

  7. Digital Advertising: TikTok ads overview with Ben Muir from Unsociable

    Publicat: 02.08.2023

  8. Community: The Do's and Don'ts of Community Building with Lottie Unwin

    Publicat: 26.07.2023

  9. Community: Just using your Email Marketing to build Community with Katie Skelton

    Publicat: 19.07.2023

  10. Community: How Look Fabulous Forever use their Facebook Group with Janis Thomas

    Publicat: 12.07.2023

  11. Community: Exponential Growth from Word-of-Mouth with Victoria Murden

    Publicat: 05.07.2023

  12. Facebook Ads: Lookalikes and Creative Optimisation with Jessie Healy

    Publicat: 28.06.2023

  13. Facebook Ads: How to Grow Your Mailing List with Laura Hanlon

    Publicat: 21.06.2023

  14. Facebook Ads: The AI Tools That Bring Results with Jonny Hyams from Digital Gearbox

    Publicat: 14.06.2023

  15. Facebook Ads: The Advantage of Advantage+ Shopping Campaigns with Aggie Meroni

    Publicat: 07.06.2023

  16. Offline: The 100% Open Rate with Unboxing Experiences with Dru Carpenter

    Publicat: 31.05.2023

  17. Offline: Your Product Sample Strategy with Natalie Betts

    Publicat: 24.05.2023

  18. Offline: Product Packaging as Marketing Tool with Lindsay Quan

    Publicat: 17.05.2023

  19. Offline: New Customer Acquisition via Direct Mail with Dylan Jenkins

    Publicat: 10.05.2023

  20. Offline: Programmatic Direct Mail with Dan Dunn, PaperPlanes

    Publicat: 03.05.2023

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For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = Partnerships - inc Affiliates and Influencers - Next Mini-Series = Email and SMS - Last Mini-Series = Customer Retention Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/

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