The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
A podcast by The Agile Brand
693 Episoade
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#634: Delivering seamless experiences with CDP, featuring Beth Scagnoli, Redpoint Global
Publicat: 05.02.2025 -
#633: Navigating the future of search with A.J. Ghergich, Botify
Publicat: 03.02.2025 -
#632: Driving measurable retail growth with Cédric Chereau, EagleAI
Publicat: 31.01.2025 -
#631: SMS and meaningful customer connections with Amanda McGuckin Hager, TrueDialog
Publicat: 29.01.2025 -
#630: Can Netflix, Delta, and Amazon teach us how to improve the patient experience? Featuring Adeline Ashley from Sitecore
Publicat: 27.01.2025 -
#629: Why generative AI transparency is so important with Matt Van Itallie, Sema Software
Publicat: 24.01.2025 -
#628: Why leaders need to become more self-reliant with Maha Abouelenein
Publicat: 22.01.2025 -
#627: The forces redefining brand loyalty with Ian Baer, Sooth
Publicat: 20.01.2025 -
#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone
Publicat: 17.01.2025 -
#625: Creating an agile brand with composable approaches, featuring Chris Bach
Publicat: 15.01.2025 -
#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions
Publicat: 13.01.2025 -
#623: Is your brand ready for its own AI agent? Featuring Gil Rosen of Amdocs
Publicat: 10.01.2025 -
#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference
Publicat: 08.01.2025 -
#621: The evolving buyer's journey with Liz Robillard and Kristin Schoenstein, WBR
Publicat: 06.01.2025 -
#620: How small businesses continue to thrive with Emily Washcovick, Yelp
Publicat: 03.01.2025 -
#619: Knowing which of your marketing dollars are working, with Mike True, Prescient AI
Publicat: 27.12.2024 -
#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP
Publicat: 23.12.2024 -
#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com
Publicat: 20.12.2024 -
#616: Synthetic personas in market research with Ali Henriques, Qualtrics
Publicat: 18.12.2024 -
#615: Is Black Friday still the star of the holiday season? Featuring Joe Shasteen, RetailNext
Publicat: 16.12.2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
