The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
A podcast by The Agile Brand
693 Episoade
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#533: Real-World Application of AI in Marketing and CX with Kathryn Murphy, Twilio
Publicat: 07.06.2024 -
#532: Staying ahead in e-commerce, with Laura Ritchey, CEO, Radial
Publicat: 05.06.2024 -
#531: Customer engagement and loyalty in travel with Jeff Zotara, arrivia
Publicat: 03.06.2024 -
#530: Creating valuable CX using Gen AI with Eli Finkelshteyn, Constructor
Publicat: 31.05.2024 -
#529: Better software testing for improved CX with Stephen Feloney, Perforce
Publicat: 29.05.2024 -
#528: The role of design in shaping the customer experience with Kaaren Hanson, Chief Design Officer at Chase
Publicat: 27.05.2024 -
#527: Optimizing data operations for AI in marketing, with Eric Madariaga, CData
Publicat: 24.05.2024 -
#526: Building extraordinary teams with Martin Gonzalez, Google
Publicat: 22.05.2024 -
#525: Operationalizing AI in the Enterprise with Peter Roschke, Coherent
Publicat: 20.05.2024 -
#524: Gary Vaynerchuk on capturing and leveraging consumer attention
Publicat: 17.05.2024 -
#523: The Dojo model and its transformative effect with TEKsystems, Part 2
Publicat: 15.05.2024 -
#522: The Dojo model and its transformative effect with TEKsystems, Part 1
Publicat: 13.05.2024 -
#521: Predictive Real-Time Marketing ROI with Guan Wang, Snowflake
Publicat: 10.05.2024 -
#520: Alignment of goals and incentives in the enterprise with Michael Vanderhoof, Charles Schwab
Publicat: 08.05.2024 -
#519: The innovation gap, with Tanvir Khan, Chief Digital Officer, NTT Data
Publicat: 06.05.2024 -
#518: Gen AI Governance in the Enterprise with Alon Yamin, Copyleaks
Publicat: 03.05.2024 -
#517: Fostering a culture of continuous improvement with Mana Ionescu, AXOS Bank
Publicat: 01.05.2024 -
#516: Customer and data centricity with Lamees Butt, Zoovu
Publicat: 29.04.2024 -
#515: Predictive analytics and a first-party data strategy with Alan Gilleo, Leap Group
Publicat: 26.04.2024 -
#514: Nimble customer research with Todd Horvitz, Head of Insights, HP
Publicat: 24.04.2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
