138 Episoade

  1. Episode 38: Whither Local TV?

    Publicat: 04.01.2021

  2. Episode 37: Good Riddance 2020! Reflections on Our Bizarre Year

    Publicat: 21.12.2020

  3. Episode 36: What Would Bezos Do? Don Graham Reflects on Lessons from Selling The Washington Post

    Publicat: 07.12.2020

  4. Episode 35: Stunning News, Staggering Facts, and Bombshells from a New Poll of Local Ad Buyers

    Publicat: 23.11.2020

  5. Episode 34: Jim Doyle Looks Back: Getting Thrown Out of His First Sales Call, Losing $1 million, and Lessons from Kodak

    Publicat: 09.11.2020

  6. Episode 33: Feeding the Monster: How Content Marketing Fuels Growing 'Owned' Media Demand

    Publicat: 26.10.2020

  7. Episode 32: Ad Agencies' COVID Remix: Big Love for OTT & Social Media

    Publicat: 12.10.2020

  8. Episode 31: She's Baaaack... 'Smartypants' Weighs In On Media's Outrageous Claims

    Publicat: 28.09.2020

  9. Episode 30: The Rise of Content Marketing, & Breathing New Life Into Obituaries

    Publicat: 14.09.2020

  10. Episode 29: Taylor Swift, Eminem, & SMBs: Vevo's Plan to Partner With Local Media

    Publicat: 31.08.2020

  11. Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

    Publicat: 17.08.2020

  12. Episode 27: Why SMBs Ain't Buyin' Big-Brands' Facebook Boycott, and a Promising 'Local' Ecommerce Strategy in Pittsburgh

    Publicat: 10.08.2020

  13. Episode 26: With Circulars at a Tipping Point, How Will Newspapers Support Local Journalism?

    Publicat: 21.07.2020

  14. Episode 25: As Ad Market Recovers, OTT and Political Hold the Most Hope for 2020

    Publicat: 06.07.2020

  15. Episode 24: 51 Webinars, 12,000 Ad Buyers, 2 Big Ahas

    Publicat: 23.06.2020

  16. EPISODE 23: Corey's Crystal Ball on 2020 Advertising, & Why SMBs Are Rushing to 'Shopify' Themselves

    Publicat: 08.06.2020

  17. Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune

    Publicat: 26.05.2020

  18. Sappy Messaging and Warning Signs: COVID-19's Effect on Marketing

    Publicat: 11.05.2020

  19. Episode 20: A Grand Reopening or Bland Reopening for Local Businesses?

    Publicat: 27.04.2020

  20. EPISODE 19: There's No Hand-Wringing Among the Masters of Local Marketing

    Publicat: 13.04.2020

6 / 7

Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.

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