The Sleeping Barber - A Business and Marketing Podcast
A podcast by Sleeping Barber - Joi

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117 Episoade
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SBP 016: The Importance of Cognitive Branding, with Sandeep Dayal
Publicat: 27.10.2022 -
SBP 015: The Art of Budget Planning, with Dr. Grace Kite
Publicat: 13.10.2022 -
SBP 014: Is Marketing in Trouble?
Publicat: 29.09.2022 -
SBP 013: Creating Great (Strategy) Choices, with Jennifer Riel
Publicat: 15.09.2022 -
SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett
Publicat: 21.07.2022 -
SBP 011: The Power of Video Marketing with, Jon Mowat
Publicat: 07.07.2022 -
SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon
Publicat: 23.06.2022 -
SBP 009: B2B Marketing and the Contrarian Matrix, with Ty Heath
Publicat: 09.06.2022 -
SBP 008: Building Brand on a Small Budget, with Ian Barnard and Faisal Sidiqqui
Publicat: 26.05.2022 -
SBP 007: Designing a career in marketing, with Dan White
Publicat: 12.05.2022 -
SBP 006: A New Way to Think, with Roger Martin
Publicat: 28.04.2022 -
SBP 005: Accounting metrics for marketers, with Dave Bunce.
Publicat: 14.04.2022 -
SBP 004: What is brand, who owns it and how to measure it.
Publicat: 31.03.2022 -
SBP 003: Strategy, shareholder value and Galaxy Quest, with Roger Martin
Publicat: 17.03.2022 -
SBP 002: Demand Generation and Lead Generation for B2B, Chris Walker
Publicat: 18.02.2022 -
SBP 001: Kantar's Work on Brand Equity with Mary Kyriakidi
Publicat: 13.02.2022 -
The Sleeping Barber - A Business and Marketing Podcast (Trailer)
Publicat: 11.02.2022
Ready to rethink business strategy and supercharge your marketing game? Join hosts Marc Binkley and Vassilis Douros as they break down big questions at the crossroads of strategy, marketing effectiveness, and creative impact. From real-world case studies to hot-off-the-press business news, each episode dives deep into how modern companies navigate complexity. Plus, interviews with global thought leaders bring you fresh insights and actionable strategies to drive growth and build unforgettable customer experiences. This is your backstage pass to smarter thinking and better business results.