The Survival to Thrival Podcast
A podcast by survivaltothrival
21 Episoade
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How we unlocked growth and became a unicorn: The youngest CEO of a unicorn, April Koh, explains her strategy for finding Go to Market Fit
Publicat: 18.07.2022 -
Best strategies to implement product-led growth
Publicat: 12.05.2022 -
Why should you be a first customer?
Publicat: 07.10.2021 -
How do you win your first customers?
Publicat: 08.09.2021 -
How Kyum Kim, co-founder of Blind, successfully took the Korean app to the US market
Publicat: 28.06.2021 -
Implementing GTM Fit in the real world
Publicat: 02.06.2021 -
Introducing Unlock: A New Resource for Finding GTM Fit and Unlocking Growth
Publicat: 12.05.2021 -
GTM Strategy for Europe Vs America: What are the differences?
Publicat: 17.03.2021 -
Becoming a Modern CRO: The next evolution from SVP Sales
Publicat: 06.01.2021 -
1st Time CEO Gamechanger: Think in Swimlanes
Publicat: 16.12.2020 -
CEO Unlearning: The Struggles and Challenges
Publicat: 02.12.2020 -
How the Sales Leader of Arista and Rubrik Un-learned from $1M to $2B of revenue
Publicat: 20.11.2020 -
How do you not get fired as a startup founder? Change or be Changed
Publicat: 14.10.2020 -
Demystifying sales comp for early Go To Market teams
Publicat: 24.09.2020 -
Go-To-Market Metrics: What's important and what they tell you
Publicat: 09.09.2020 -
Identifying Urgent Pain and Finding your Wow
Publicat: 27.08.2020 -
Getting Your Company Behind the GTM Playbook
Publicat: 12.08.2020 -
Building and Leading Fully Remote Teams
Publicat: 29.07.2020 -
Step by Step Guide to Building your Go To Market Playbook and unlocking growth
Publicat: 15.07.2020 -
Re-finding GTM Fit in an economic downturn
Publicat: 01.07.2020
The missing link to unlock growth for B2B companies is Go-to-Market Fit. In each episode, the authors of the Survival to Thrival book series - Tae Hea Nahm and Bob Tinker - discuss with journalist-turned-PR Helen Croydon, the key concepts underpinning their books. If you are an entrepreneur anywhere on the enterprise startup journey, the Survival to Thrival Podcast is for you. In the beginning, it is simply about Survival-- how not to die? With luck and hard work, it becomes about Thrival-- how do we win?
