This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
A podcast by Joe Pulizzi & Robert Rose - Vineri
476 Episoade
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236: The Media Business Killed Itself
Publicat: 14.05.2020 -
235: Prepare for a Turnaround with these Marketing Tips
Publicat: 01.05.2020 -
234: Why Invest in Marketing Now (Before It's Too Late)
Publicat: 16.04.2020 -
233: Can Media Companies Survive Coronavirus?
Publicat: 03.04.2020 -
232: What Marketers Need to Do During Lockdown [SPECIAL EPISODE]
Publicat: 27.03.2020 -
231: Making Sense of a Crazy Week...plus Could Apple Buy Disney?
Publicat: 20.03.2020 -
230: Marketing at a Social Distance [SPECIAL EPISODE]
Publicat: 13.03.2020 -
229: Salesforce, Mailchimp Buy Media Properties
Publicat: 09.03.2020 -
228: The Real Story Behind Facebook's Fact-Checking Plan
Publicat: 24.02.2020 -
227: Ranking the Best & Worst Super Bowl Ads of 2020
Publicat: 10.02.2020 -
226: Content Jobs Among Biggest Growth Area Per World Economic Forum
Publicat: 28.01.2020 -
225: Coca-Cola Reverts Back to CMO Role. Does It Matter?
Publicat: 13.01.2020 -
224: 8 Big Content Marketing Predictions for 2020
Publicat: 30.12.2019 -
223: Can Marketers Learn Anything from the Peloton Fiasco?
Publicat: 16.12.2019 -
222: Our Biggest Failures BONUS Episode + Even More Failures
Publicat: 25.11.2019 -
221: Marketing Always Works (If You Leave Out Certain Data)
Publicat: 18.11.2019 -
220: Twitter's Move Away from Political Ads a PR Stunt
Publicat: 04.11.2019 -
219: Will New Regulations Help or Hurt Your Content Creation?
Publicat: 21.10.2019 -
218: Is the Death of Advertising Upon Us?
Publicat: 07.10.2019 -
217: How to Launch a Show Network the Right (and Wrong) Way
Publicat: 23.09.2019
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.
