WFA's Better Marketing Pod with David Wheldon
A podcast by World Federation of Advertisers (WFA)
42 Episoade
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Ep. 21: On brand building within the football industry with Roel De Vries
Publicat: 10.11.2022 -
Ep. 20: On diversity and cultural relevance with Susan Akkad, The Estee Lauder Companies
Publicat: 03.10.2022 -
Ep. 19: On using creativity to transform the industry with David Droga
Publicat: 26.07.2022 -
Ep. 18: Cannes special with Rupen Desai
Publicat: 06.07.2022 -
Ep. 17: Cannes Special with Matt Brittin
Publicat: 06.07.2022 -
Ep. 17: Cannes Special with Matt Brittin
Publicat: 05.07.2022 -
Ep. 16: On the science of marketing with Professor Byron Sharp
Publicat: 07.06.2022 -
Ep. 15: On marketing effectiveness with Peter Field and Karen Nelson-Field
Publicat: 30.03.2022 -
Ep 14: On lessons learnt in Asia with David Porter
Publicat: 07.03.2022 -
Ep.13: On creativity with Sir John Hegarty
Publicat: 31.01.2022 -
Ep.12: On marketing in Africa with First Bank of Nigeria's Folake Ani-Mumuney
Publicat: 15.12.2021 -
Ep.11: On sustainability with Reckitt's Sonia Thimmiah
Publicat: 10.11.2021 -
Ep.10: On digital platforms and the cookieless world with "The Ad Contrarian" Bob Hoffman
Publicat: 27.10.2021 -
Ep. 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
Publicat: 28.06.2021 -
Ep. 8: On making an iconic doll relevant again with Mattel's Lisa McKnight
Publicat: 07.06.2021 -
Ep.7: On sustainability and courageous marketing with Unilever's Conny Braams
Publicat: 14.04.2021 -
Ep.6: On humor and catching the 'F-train' with General Mills' Ivan Pollard
Publicat: 30.03.2021 -
Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet
Publicat: 23.02.2021 -
Ep.4: On next-generation marketing with Mastercard's Raja Rajamannar
Publicat: 26.01.2021 -
Ep.3: In conversation with Sir Martin Sorrell
Publicat: 16.12.2020
Hosted by WFA President Emeritus, David Wheldon, WFA's Better Marketing Pod in partnership with Meta looks at the marketing industry’s biggest stories and speaks to some of the industry’s most interesting characters who are shaping those stories.
