176 (Sell): Build a Better Sales Call with this Foolproof Framework (Jen Allen-Knuth @ DemandJen)

30 Minutes to President's Club | No-Nonsense Sales - A podcast by Nick Cegelski & Armand Farrokh

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FOUR ACTIONABLE TAKEAWAYS Don't put your customer in box. Use "soft" language like "typically", "usually" and "what I've seen". Before holding an intro meeting with a new prospect, mine your ecosystem for inside intel about what they care about & what they're like. Always assume there are multiple decision-makers in a deal (not just 1). Tell the customer upfront who you're NOT for - it actually makes you appear more credible. PATH TO PRESIDENT’S CLUB Head @ DemandJen Head of Community Growth @ Lavender Social Social @ Co-Founder Chief Evangelist @ Challenger RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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