Impact Pricing
A podcast by Mark Stiving, Ph.D.
676 Episoade
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How to Make Data-Driven Pricing Decisions for Your Business with Ryan Glushkoff
Publicat: 11.10.2021 -
Blogcast #24: The Cost of Win Keep Grow
Publicat: 08.10.2021 -
Memecast #27: Perceived Value is the Only Value that Matters in Price
Publicat: 06.10.2021 -
The Role of Pricing for Growth and Profit with Jeff Robinson
Publicat: 04.10.2021 -
Blogcast #23: Failed to Keep
Publicat: 01.10.2021 -
Memecast #26: Everyone is Coordinated
Publicat: 29.09.2021 -
Understanding the 'Value Mystery' and Get Paid of What It’s Worth with Mike Wilkinson
Publicat: 27.09.2021 -
Memecast #25: Business is Getting Paid for Value
Publicat: 24.09.2021 -
Blogcast #22: Pricing When Costs Go Up
Publicat: 22.09.2021 -
How to Effectively Implement Price Segmentation Strategies with Ayon Bhattacharyya
Publicat: 20.09.2021 -
Blogcast #21: Price Moves During Market Shocks
Publicat: 17.09.2021 -
Memecast #24: Business is NOT a Zero-Sum Game
Publicat: 15.09.2021 -
Benchmarking Competitors' Prices: Is It Worth the Effort with Monica Sinha
Publicat: 13.09.2021 -
Blogcast #20: Disney Understands Value
Publicat: 10.09.2021 -
Memecast #23: Create Real Value with Differentiation
Publicat: 08.09.2021 -
Setting Prices Using the World's Best Buyer Persona with Stormie Andrews
Publicat: 06.09.2021 -
Blogcast #19: I Hate Loss Aversion
Publicat: 03.09.2021 -
Memecast #22: Your Customers’ Decisions
Publicat: 01.09.2021 -
The Bigger Picture of Value with Liz Wainger
Publicat: 30.08.2021 -
Blogcast #18: When Should You Lower Your Price?
Publicat: 27.08.2021
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
