Impact Pricing
A podcast by Mark Stiving, Ph.D.
676 Episoade
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Memecast #74: Ace of Clubs: 'Nobody Cares about Your Product'
Publicat: 07.09.2022 -
The How-To’s of Utilizing Usage-Based Pricing and Discussion of Subscription Pricing Problems with Marcos Rivera
Publicat: 05.09.2022 -
Blogcast #70: Pricing Table Topics
Publicat: 02.09.2022 -
Memecast #73: Ace of Hearts: Win Rates and Average Selling Price
Publicat: 31.08.2022 -
Special Episode: 2 Pricing Professionals Debate
Publicat: 29.08.2022 -
Blogcast #69: Subscribe to Heated Seats in a BMW
Publicat: 26.08.2022 -
Memecast #72: Ace of Spades: Stacking the Deck in Your Favor by Increasing Customer Perceived Value
Publicat: 24.08.2022 -
Price Execution, Not Price Optimization with Flintfox CEO, John Moss
Publicat: 22.08.2022 -
Blogcast #68: Ballet, Football, Pricing and Sales
Publicat: 19.08.2022 -
Memecast #71: Select KPIs
Publicat: 17.08.2022 -
How to Package Your Services and Price for Value with Gabriel Dabi-Schwebel
Publicat: 15.08.2022 -
Blogcast #67: A Good Case for Cost-plus Pricing
Publicat: 12.08.2022 -
Memecast #70: Start with Your Goal
Publicat: 10.08.2022 -
How Should a Law Firm Approach Pricing Strategy with John Chisholm
Publicat: 08.08.2022 -
Blogcast #66: How I Think About Pricing
Publicat: 05.08.2022 -
Memecast #69: Sales Confidence
Publicat: 03.08.2022 -
3 False Myths About Pricing Debunked with Colin Jasper
Publicat: 01.08.2022 -
Blogcast #65: Adopt Price Segmentation
Publicat: 30.07.2022 -
Memecast #68: Perception is Reality
Publicat: 27.07.2022 -
Pricing People as Consultants: Creating and Selling Value in Organizations with Sagar Thakur
Publicat: 25.07.2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.