Impact Pricing
A podcast by Mark Stiving, Ph.D.
676 Episoade
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Blogcast #64: Buyer’s Value Journey Map
Publicat: 22.07.2022 -
Memecast #67: Perceived Value
Publicat: 20.07.2022 -
Grants, Scholarships, and Loans as Huge Factors of Pricing in Higher Education with Christine Carragee
Publicat: 18.07.2022 -
Blogcast #63: To Fee or Not to Fee?
Publicat: 15.07.2022 -
Memecast #66: Consumer Value
Publicat: 13.07.2022 -
Competitive Pricing Strategy: How to Make Your Products Stand Out from Competitors with Dale Harrison
Publicat: 11.07.2022 -
Blogcast #62: The Power of Economic Value
Publicat: 08.07.2022 -
Memecast #65: Economic Value
Publicat: 06.07.2022 -
What Makes Pricing in Higher Education Difficult with Chris Uthe
Publicat: 04.07.2022 -
Blogcast #61: Are iPhone Users Not Price Sensitive?
Publicat: 01.07.2022 -
Memecast #64: Stop Negotiating
Publicat: 29.06.2022 -
Pricing Power: Making Pricing Profitable with Ayon Bhattacharyya
Publicat: 27.06.2022 -
Blogcast #60: How Much Does a Buyer Values Your Product?
Publicat: 24.06.2022 -
Memecast #63: Gives and Gets
Publicat: 22.06.2022 -
The B2B Innovator’s Map: Let Customer Champions Do Selling for You with Daniel Elizalde
Publicat: 20.06.2022 -
Blogcast #59: Data and/or Value
Publicat: 17.06.2022 -
Memecast #62: Business Case
Publicat: 15.06.2022 -
Rapid Needs-based Segmentation with a Pricing Twist! with Matt Johnston and Pavel Knorr
Publicat: 13.06.2022 -
Blogcast #58: Taking the Ambiguity Out of Value
Publicat: 10.06.2022 -
Memecast #61: Use Behavioral Economics After Value
Publicat: 08.06.2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.