Impact Pricing
A podcast by Mark Stiving, Ph.D.
676 Episoade
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What You Need to Know About the Market of Mobile Virtual Network Operators with Magdalena Bay
Publicat: 06.06.2022 -
Blogcast #57: The Value of Selling Value
Publicat: 03.06.2022 -
Memecast #60: Value Propositions are General
Publicat: 01.06.2022 -
Pricing and Value Selling: The Art of Asking Your Clients the Right Questions with Barry Edney
Publicat: 30.05.2022 -
Blogcast #56: Don’t Forget the Customer
Publicat: 27.05.2022 -
Memecast #59: Value-based Pricing is Impossible
Publicat: 25.05.2022 -
Trust as a Pricing Lever: How Customer Trust Affects Pricing with Stéphane Joanis
Publicat: 23.05.2022 -
Blogcast #55: Best Example for “Costs Don’t Drive Pricing”
Publicat: 20.05.2022 -
Memecast #58: Value-based Pricing is the Most Profitable Strategy
Publicat: 18.05.2022 -
Value-Based Pricing in the Subscription Economy: Why It’s Hard to Perfectly Align Value, Usage, and Pricing with Ed Arnold
Publicat: 16.05.2022 -
Blogcast #54: Shrinkflation, the Hidden Price Increase
Publicat: 13.05.2022 -
Memecast #57: Selling Value Helps Alot
Publicat: 11.05.2022 -
Selling Value: The Go-To Book Resource to Help Salespeople Win More Deals at Higher Prices with Orvel Ray Wilson
Publicat: 09.05.2022 -
Blogcast #53: Selling Value
Publicat: 06.05.2022 -
Memecast #56: Nobody Cares About Your Product
Publicat: 04.05.2022 -
Position, Plan, and Price to Win Government Contract with Jon Barker
Publicat: 02.05.2022 -
Blogcast #52: Peleton Tests New Pricing Model
Publicat: 29.04.2022 -
Memecast #55: Experts Buy Features
Publicat: 27.04.2022 -
How to Incorporate Customer Experience into B2B Pricing with DeAnn Hammer
Publicat: 25.04.2022 -
Blogcast #51: Pricing People Shouldn’t Set Prices
Publicat: 22.04.2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.